Black Friday 2021: Deals for Apple users around iPhones, MacBooks & Co

For Black Friday, many sales promotions promise lower prices for iPhones, iPads, Macs, Apple Watch, AirPods and Apple accessories, and software for macOS, iOS & Co is also available at a discount. Apple itself is holding a shopping event, it starts on Friday. Instead of price reductions, there are App Store gift cards with a value of 25 to 200 euros as an add-on for many products. The gift cards replenish the Apple ID balance, which can be used to purchase software, services and content in Apple’s digital stores. Subscriptions from Apple One, iCloud + or third-party services offered via app can also be paid for in this way.

Black-Friday-Deals für iPhones

When purchasing an iPhone 12, iPhone 12 mini or iPhone SE, Apple will include a gift card for 50 euros with its shopping campaign (starting Friday). With this discount, Apple is pushing its iPhone prices down roughly on the offers in stores. Amazon is currently selling the iPhone SE (2020, 64 GB) for just under 440 euros – without any Black Friday campaign.

At Mobilcom Debitel there are interesting offers on older iPhones, the iPhone XR (2018, 64 GB) is available for 414 euros. The iPhone XR with 128 GB of storage space was available from Debitel for just under 500 euros, but it seems to be sold out.

Really good offers for the iPhone 13 have not yet been found. Amazon Spain has the iPhone 13 (2021, 128 GB) in red or blue for just under 860 euros – instead of around 900 euros from Apple and in stores. It can also be ordered to Germany.

Black Friday deals for Macs

Apple has included a 100 euro gift card each with the first M1 MacBook Air, 13 “MacBook Pro and Mac mini. The new MacBook Pro with M1 Pro and M1 Max, however, is excluded from the manufacturer’s offer.

M1 Macs are also available in stores at interesting prices. At Amazon, the MacBook Air (M1 2020) in the basic version and gray currently costs 937 euros. The dealer offers the M1-Mac mini from 696 euros.

With the 27 “iMac, Apple beckons with a 200 euro gift card. Buying a Mac with an Intel processor should, however, be well considered one year after the big switch to its own ARM-based processors began. After all, these are obsolete models Not all of the new features of macOS 12 Monterey have been received by now.

The still quite young 24 “iMac M1 (from € 1257.96) is currently being sold as the basic model in silver for € 1258 from, but with an unclear delivery date.

The dealer Implement-It is giving a 10 percent discount on Macs, including the brand new MacBooks Pros in various configurations. The 14 “MacBook Pro with M1 Pro (8 cores), 16 GB of RAM and 512 GB of SSD costs 2025 euros, for example.


Apple’s gift card deal only applies to the iPad Pro models with 11 “and 12.9” displays. After all, the manufacturer includes a 100 euro credit with these devices. Otherwise there are no particularly exciting offers to report for iPads – probably also because Apple can barely deliver and new models such as the iPad mini 6 still have weeks of waiting.

Apple AirPods

When you buy the AirPods 3 and the older AirPods 2, Apple gives you a 25 euro gift card – a very attractive offer, especially for the brand new AirPods 3. With the AirPods Pro, Apple includes a gift card of 50 euros. An even better offer: The AirPods Pro (with the new MagSafe case) can be found on Amazon Italy for just under 190 euros.

Together with the AirPods Max, you get a 75 euro gift card from Apple. However, the over-the-ear headphones are well below Apple’s price of 613 euros, so you shouldn’t buy them from the manufacturer, even with a gift card. Cyberport sells the AirPods Max, for example, for just under 420 euros.

Apple Watch

Apple only offers a 50 euro gift card for the older Apple Watch Series 3 and SE models. Series 3 is also available from Amazon as a Black Friday deal from just under 190 euros. Those interested in buying should consider that this model series is from 2017 and does not support the newer dials, for example. How long Apple will continue to deliver watchOS updates for it also remains unclear. Apple introduced the Apple Watch SE in autumn 2020.

Those who use the previous Series 6 model instead of the new Series 7 can definitely save: The Apple Watch Series 6 is currently available from Amazon from just under 380 euros.

Apple TV

The Apple TV 4K (2nd generation, 2021) will be equipped with a 50 Euro gift card by Apple – as will the dusty Apple TV HD (2015).

Zubehör: Apple Pencil, AirTags, Magic Keyboard & Co

The Apple Pencil 1 (for iPads with a home button) is listed by several retailers for just under 80 euros. The Apple Pencil 2 can be found for under 115 euros, also on Amazon, shipping included. Apple sells the Pencil 2 itself for 135 euros with a 25 euros gift card. The 4-pack AirTags costs 96 euros at Amazon and just under 120 euros at Apple – with a 25-euro prepaid card.

When purchasing a Magic Keyboard for iPad Pro or iPad Air, Apple includes a 50 euro gift card.

Accessories: from smart home to streaming

Software offers for iOS and macOS

This message will be supplemented by further offers. If we’ve overlooked a good deal, we’ll be happy to hear from you.

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