CINEMA – This is the sign of a turning point in the relationship between the stars and the big studios. This Thursday, July 29, Scarlett Johansson filed a lawsuit against Disney in the Los Angeles court, as reported by Wall Street Journal. At the heart of this legal battle, tens of millions of dollars, and more precisely the millions of the last film of the American star, Black Widow.
Scarlett Johansson indeed criticizes the brand Walt Disney Studios, which owns the Marvel franchise and plays the role of distributor of the film Black Widow, for simultaneously releasing the feature film in theaters and on its streaming platform, Disney +. The actress had negotiated her contract so as to touch part of the blockbuster’s indoor revenue: she therefore believes that competition from the small screen has earned her a significant shortfall.
The film, at the exit thwarted by the coronavirus pandemic, was not unworthy in theaters. Disney thus put sales in US theaters at $ 80 million on the weekend of its release, a remarkable performance while in many countries, going to see a film on the big screen was still subject to drastic restrictions.
$ 50 million
From the second week, however, the number of spectators ran out of steam: some observers see the effect of the simultaneous streaming output.
On this side, however, success is cloudless for the Mickey Mouse brand. The film, which sold online for $ 30 (in addition to the subscription), grossed more than $ 130 million in the first weekend alone, a record. But it is so much money on which Scarlett Johansson does not touch any interest. The actress estimates the shortfall for her to be $ 50 million.
This procedure comes as several studios have started to change the way they pay stars. WarnerMedia, which like Disney has started broadcasting its films simultaneously online and on the big screen, has changed its current contracts to pay more money to its stars harmed by this new model. At Disney, the transition seems to be less smooth …
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