Picnic, the online supermarket that wants to conquer France, raises 600 million euros

Picnic, the online supermarket that wants to conquer France, raises 600 million euros
Picnic, the online supermarket that wants to conquer France, raises 600 million euros

Posted on Sep 16, 2021 at 9:00 AMUpdated Sep 16, 2021, 2:51 PM

It’s funding that reflects Picnic’s gargantuan appetite. With 600 million euros (valuation greater than a billion but not specified) collected during a fundraising campaign led by the Bill & Melinda Gates Foundation Trust, the Dutch online supermarket has equipped itself with big resources to attack the French giants of distribution in their cradle.

Since April, the white electric vans of this actor, which is expected to achieve a turnover of 1 billion in 2021, have been crisscrossing the streets of the metropolitan area of ​​Valenciennes every afternoon, making the North its entry point into the city. ‘Hexagon.

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Picnic online supermarket conquer France raises million euros

 
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